A Video Tour of Chris's Home (One of the Top marketing master's of branding)
Are you the village idiot? Folks just don’t think that they are. If you own and are thinking of starting a business don’t be the villiage fool who brand’s a business. It does not matter how great your product or service is because there will be more people doing the same thing you are offering. Personally branding you and not your business has never been more important than in today’s market.
Very few people brand themselves. If I asked you who the richest people in any industry are you can most likely identify who they are, but very likely do not know all of what they even do.
You know the top industry people because they have successfully branded themselves. You see if the business they own changes or the industry or market for it goes into a crisis if they branded their business they are in major trouble. Plus they never really would have reached their peak branding their business and not them personally.
When they learn to brand themselves it won’t matter if they quit the industry or business. Leaders brand themselves and draw followers who buy from them because their personal branding makes people like them. For example if you have something in the communications market. Well there are countless people selling and offering the exact same thing in your industry as you and you will never stick out if you are branding the same thing everyone else is and that is the product brands you are selling.
However, if from day one you brand you and your story there is not one single other person who can compete on the same level as you. You will attract those people who like you and want to work with you and buy from you because you are branding you. We love as people to buy from people we like. When is the last time you bought anything from someone who annoyed you or you didn’t like? How many times have you bought something from someone who you enjoyed talking to and if not for that person you wouldn’t have bought it.
Yes, giving samples at the grocery store works. Ever notice how many times people serving samples influence you to try the samples? When you check out at the grocery line how many times have you gone to the line with the happy friendly looking person instead of the grumpy looking person?
When you buy anything you enjoy working with people you like and prefer talking. We do this in all areas of life we look for people we like and connect with and want to work with.
It is rare anyone knows how to really use this secret and put it in action in their home business or small business. The ones who do are making a fortune in business.
You have to take it to large scales to do large volumes of business. Take your business model and automate it as much as you can. Doing this using the internet has made making a 6 figure income a year and for many even a month has been made possible because of the internet. Today domain names and website hosting through internet companies have made getting a website fast, easy and very affordable for everyone.
How to use the internet to brand yourself and not your business.
When you start or expand a home business to make money online you need to build a website that brands you and your story. From start to finish you want your website visitor to get a feeling like they have met you in person and talked with you. They know your story and in many ways are likely to relate. You and me are a lot alike in our stories. We all have struggles. We all face financial challenges. We all have a desire to be successful in life and we all struggle on the way to that success. You can simply tell your story and your journey of how you have done everything in video and people can start to connect with you.
When you made a connection you are in the perfect spot to share what changed your life and how. You are no longer in the old position of trying to sell or push something on someone else. Simply share your story and use online video to do it.
While having a success story may not be something you have starting out. You can however share your vision and where you are working to build your business and again people will connect with you in sharing your vision for where you are going. Naturally once you have found success you can share your story of success and your business will enter phase two of rapid growth. You have to have a flow of people who follow you and then when it grows you will find very loyal followers.
There will come a time when you have branded you so well it won’t matter what business you are in because people are following you and not a business.
Stay in constant contact with those who are your prospects. You can do this in simply using a list management service to allow people to opt in to your email list. Then your prospects will enter their name and email address on your list so they are sent a series of email messages each day or other day. When you build a list of loyal people from 15-25 emails sent to them over time who visit your website over 35-65 days. Then you send people a email once a week or more simply with things connected to you and your business or service. When you brand you people will start buying from you because of you and not your business or product and you will crush your competition. You can actually be selling your product or service to people for full price and they will buy from you at full price instead of the other guys in town who are offering a sale or discount. Why? Simply because you have branded yourself as the authority and expert and people like you and feel like they know you. You may never meet most of your customers but they will feel they know you and buy from you. All the while the other guys going against you will be clueless as to how you do so much business and never discount your prices. While they keep offering their products at discounts and spending a lot on market they won’t get near the results you get.
These are the secrets that have built our business team into a global power house that does over 6 figures in sales every month. Most of those sales are on auto pilot. Our team members are very branded and we have made the process very automated for us and for our customers.
If you would like to learn more on how you can make money online in your existing business or how to start a new home business and make a large income we offer free member back office resources to members.
To get your free member back office account to the Pizza Boy Club where our top income earner who started at 21 as a pizza boy delivery boy went on to make 6 figures in one month after just 6 months of using these methods come get your account today to make money online at http://www.pizzaboyclub.com/theclub/
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